First, before diving into the recording of the first-ever Author Sidekick Plus Workshop, thank you all SO much for your support on our whacky little fundraiser for charity earlier today.

Yes, the email you received earlier was a parody all to raise money for charity! 😊

Room to Read was my charity of choice, but we are also raising money for Wounded Warriors and Golisano’s Children’s Hospital.

We’ve already raised a couple of hundred dollars for charity after considering all of the fees that Printful (our print-on-demand provider for this project) takes for printing the calendars, leggings, and other projects we created for OnlyAuthorz (I’ll share the full breakdown next weekend).

What started as a joke between me, David Viergutz, and Christopher Hopper in just a few hours has helped a lot of people laugh and do a little good in the world.

I call that a win.

Now on Friday, I hosted the first-ever workshop for Author Sidekick on 10 BONUS Marketing Superpowers for Authors.

I decided to extend the discount for Author Sidekick Plus so that you can get 20% off for lifetime if you subscribe by Midnight tomorrow night.

As a member of Author Sidekick Plus, you get access to:

  • The archive of all my essays

  • A monthly recorded workshop on a topic to help you grow your readership and income

  • AND a special bonus from me every 90 days to help you grow your author business

Now, in this monthly workshop, I cover the 10 BONUS Author Superpowers. Here’s a short summary of what we covered:

  • Meme Marketing: memes can be powerful ways to reach new readers and get your existing readers to share your stories with friends

  • The Book Doctor: a set of 5 questions to help you sell a book that isn’t telling

  • Storyshifter: how to pivot a story to reach a new audience or reader interest

  • The Holiday Spirit: stay in touch with those you care about with these 3 strategies for holiday gift campaigns

  • MPO (Multiple Payment Options): you will increase your customer conversions by providing different ways for people to pay for your stories and other products

  • Content Hacking: how to study other viral content and adapt those strategies to make your marketing go viral

  • Author Debt: how to think about accruing the things you need to succeed as an author

  • Epic Reader Magnets: think outside the box to create reader magnets that are unique and convert readers at a higher rate

  • Story Ambassadors: how to build a street team on steroids to scale your readership

  • Wave Maker: how to create a movement that makes readers want to follow and support your brand

Yeah, we covered a lot in our 90 minutes together 🤯.

Tomorrow, I’ll see everyone for the latest essay from Author Sidekick.

If you are a paid member of Author Sidekick Plus, you can download a PDF of all the notes from the chat below👇

Here’s the PDF:

10 Bonus Author Marketing Superpowers

224KB ∙ PDF file

And as a reminder, here’s the video again for you all to watch!

Thank you so much for your support of Author Sidekick Plus. It has been so great getting to help you all during this first month of Author Sidekick, and I’m so excited for many months and years to come.

We will be doing the next Author Sidekick Plus Workshop from 5 pm to 6:30 pm ET, Friday, March 28th.

In the meantime, don’t forget…

Together we are boundless,

Michael Evans

The Author Sidekick

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